Unlock special premium rewards for your top buyers.

Create tiers to reward your best customers with progressively better benefits. The higher they climb, the more they spend—and the longer they stay.

Elite Tier: Silver

Silver

Spending: $740.9

Silver
Gold

Silver

$300

Gold

$1000

$259.1 to Gold

Earned

Pending

Redeem points and claim various rewards

Discount amount

Simple and effective. “$10 off” feels like real money in the pocket of a shopper.

Free shipping

The one reward that keeps shoppers from walking away.

Discount percentage

Timeless flexibility. Encourage members to buy more and save more.

Free product

Reward best customers with free products. High value for them, protected margins for you.

Store credit

The reward is available on Bigcommerce.

FAQS

An Elite program incentivizes high-value customers through tiered reward structures that unlock increasingly exclusive benefits. As members increase their spend and point balances, they advance through tiers—creating a compelling, retention-focused incentive to choose your brand over competitors.

Tier progression can be tied to cumulative spend thresholds or total point accrual over a defined time frame, such as 6 months, a calendar year or lifetime customer engagement.

Entry rewards deliver immediate value upon tier attainment through complimentary products, discounts, or boosted point multipliers. Meanwhile, ongoing privileges—such as priority product access, private events, and automatic sweepstakes entry—drive sustained retention and tier maintenance.

Tiered structures cultivate status and exclusivity, elevating customer relationships beyond transactional interactions. This emotional connection encourages high-value customers to increase spend frequency, expand order size, and sustain long-term loyalty.

Yes. You can set a particular time period to earn and maintain the tier besides calendar year and lifetime.